Here are some other shops I've made the acquaintance of over the years:
Tokyo FixedExplored in more depth
here.Sensibly situated in Soho with all the other perversions. Their friendliness is a quality in surprisingly short supply in the bike biz.
Fitzrovia BicyclesAlso has a good vibe. Unfortunately, something about the Fitzrovia area always makes me lose my sense of direction, despite the awesome geographical situating potential of the BT tower. Haven't bumped into
Ewan McGregor yet; maybe he also gets lost.
Rapha CondorUsefully stocked. Bonus points for ceding prime retail space to customer bike parking.
On Your BikeWhat seems like an acre of showroom [on Tooley Street] helps make for a generally satisfying "I'm just looking" experience. Reassuringly secure parking! in the back for extended periods when you're off your bike, worth that exclamation point. Watch your head near the rack in the front of the store.
* This later closed and relocated right next to Southwark Cathedral, in what appears to be a cave. *
Brixton CyclesAlmost always helpful. The morning surgery is an institution. A co-op, so like eating roughage spending money here is good for you.
SimpsonsMiddle-of-the-road family establishment which sports a heartwarming sign welcoming cyclists to bring their bike inside. This is turning into a list of places where I like to park. Pretty good selection of accessories, especially bags.
CyclefitFor people whose whole day is wrecked if their seatpost is a millimetre too high.
Mosquito£££.
BikefixFolders, 'bents, customer service which is a prime example of YMMV. Nice they have a bulletin board though.
Brick Lane BikesHigh browseworthy status has been known to be hampered by
paranoid staff.